After the bathroom bill fiascos in North Carolina back in 2016, Alan Doyle felt compelled to write a song declaring his openness to all people. A year later, with the song recorded and released on his most recent album "A Week At The Warehouse", Asterix Media and The Magic Project teamed up to produce this inspiring music video. The video gives you a behind the scenes look into one of The Magic Project's photoshoots, empowering queer and trans people to express their true selves.
The Magic Project aims to bring marginalized communities to the forefront of popular culture and discussion using art and photography. Their first project, "Black Girls are Magic" reached over 20,000 people online and with wild success of their next four projects, they've gotten a lot of attention. Currently stationed in Halifax, Nova Scotia, the duo (Kate Macdonald and Emma Paulson) are raising funds to take the Magic Project on the road! Check out their GoFundMe page to learn more about their plan and donate!
THANK YOU SO MUCH TO EVERYONE WHO WAS INVOLVED IN MAKING THIS SHOOT HAPPEN.
BELOW ARE A FEW OF THE PHOTOS FROM THE SHOOT. ENJOY!
A special thank you to our friends at Only Issue Co. for their work during the day of the shoot!
All photos were taken by Emma Paulson with the Magic Project.
The video was able to premiere on pride.com on January 29th, 2018 at 10am. Within 24 hours the video was shared over 1,500 times on social media and received a ton of positive response. The article included a statement from The Magic Project. Below is the text from the article.
Upset by all of the discriminatory, anti-LGBT and anti-trans legislation from recent years, Canadian singer-songwriter Alan Doyle wanted to create a music video for his latest single "Beautiful to Me" that showcased queer and trans people being happy and being themselves.
And with the help of activism/art group The Magic Project, he did just that! And PRIDE has the exclusive premiere!
"This video is so important because it is creating representation of marginalized communities and allyship," The Magic Project said in a statement. "By making this video, Alan is showing his audience and listeners that allyship is something that matters to him, which is huge. To know that he stands with us, is huge. These sorts of projects truly change the minds of others. When people see individuals fearlessly expressing themselves and their identity, while simultaneously being respected and loved, it becomes a reality that is possible."
Watch the touching visuals for "Beautiful to Me" in the video player above. And visit Alan Doyle's official website for more!
The video is now beginning it's life on Alan's Vevo channel. Within the first day the video was made public, it got 1,200+ views.